The Demand of E-Money as a Source of Financial Growth
Keywords:
demand, E-money, Income, Fees, Age, GenderAbstract
This study aims to analyze the variables of income, administrative costs, age, length of time using E-Money, and gender on requests for using E-Money in Makassar City. The data used in this study is primary data obtained through a questionnaire survey given to E-Money users in Makassar City via the Internet in the form of a Google Form. The data analysis method used is multiple linear regression. Based on the results of this study, it appears that income has no significant effect on the demand for the use of E-Money in Makassar. Furthermore, the results of the research on administrative costs show a significant negative effect on the demand for the use of E-Money. Then, the results of the study of the age variable also showed a significant negative effect on the demand for the use of E-Money in Makassar City. The old variable of using E-Money showed a significant positive effect on the demand for the use of E-Money in Makassar City. Meanwhile, gender shows a significant negative effect on the demand for the use of E-Money in Makassar City.