DESAIN SMART TOURISM UNTUK MERESPON KEMAMPUAN LITERASI DIGITAL WISATAWAN DI KECAMATAN TRAWAS, KABUPATEN MOJOKERTO, JAWA TIMUR
DOI:
https://doi.org/10.20956/pa.v8i3.26129Keywords:
Smart tourism, virtual reality, virtual tourAbstract
This paper aims to design a smart tourism model and implement smart tourism to support the competitiveness of tourist destinations in the Trawas sub-district, Mojokerto Regency. A literature review on smart tourism is conducted as part of the introduction to understand why this design is needed. The design method uses the concept of exploratory design. The design results are applied as a virtual tour in the Trawas sub-district to benefit the community with digital devices (smartphones, laptops, PCs, etc.), virtual reality, and virtual tours to tourist destinations in the Trawas sub-district. This design still focuses on providing digital information to stakeholders that can be integrated with the roles of stakeholders in the tourism business. The result of the community service activity is the Smart Trawas application, which can be downloaded through the Play Store or App Store. This application will provide information in the form of videos, oral narration, and written about tourist destinations if users scan the QR code on the photo of the tourist destination. The photos are in 13 Trawas sub-district offices and at the Ubaya Training Center Trawas. Another result of community service is the availability of virtual tour links distributed by sub-district offices and related agencies in Mojokerto regency. --- Makalah ini bertujuan untuk merancang model smart tourism dan merealisasikan smart tourism untuk mendukung daya saing destinasi wisata di kecamatan Trawas, kabupaten Mojokerto. Tinjauan literatur tentang smart tourism dilakukan sebagai bagian dari pengantar untuk mengetahui mengapa diperlukan perancangan ini. Metode perancangan menggunakan konsep exloratory design. Hasil rancangan diaplikasikan dalam bentuk virtual tour di kecamatan Trawas untuk kepentingan masyarakat yang memiliki perangkat digital (handphone, laptop, PC komputer, dll), virtual reality dan virtual tour ke destinasi wisata kecamatan Trawas. Disain ini masih fokus untuk pemberian informasi secara digital kepada pemangku kepentingan yang siap diintegrasikan dengan peran pemangku kepentingan di bisnis wisata. Hasil kegiatan pengabdian adalah aplikasi Smart Trawas yang dapat diunduh melalui Playstore atau Appstore. Aplikasi ini akan memberi informasi dalam bentuk video, narasi lisan dan tulisan tentang destinasi wisata jika pengguna memindai QR code yang ada di foto destinasi wisata. Foto tersebut berada di 13 kantor desa di Kecamatan Trawas dan di Integrated Outdoor Campus (IOC) Ubaya. Hasil pengabdian yang lain adalah adanya link virtual tour yang telah disebarkan oleh kantor camat dan dinas terkait di Kabupaten Mojokerto.
References
Ardito, L., Cerchione, R., Vecchio, P. D., & Raguseo, E. (2019). Big Data in Smart Tourism: Challenges, Issues and Opportunities. Current Issues in Tourism, 22(15), 1805–1809.
Baggio, R., Micera, R., & Chiappa, G. D. (2020). Smart Tourism Destinations: A Critical Reflection. Journal of Hospitality and Tourism Technology, 11(3), 407–423.
Boes, K., Buhalis, D., & Inversini, A. (2015). Conceptualising Smart Tourism Destination Dimensions. Information and Communication Technologies in Tourism, 2015, 391–403.
Cleister, E., Muniz, L., Dandolini, G. A., Biz, A. A., & Ribeiro, A. C. (2021). Customer Knowledge Management and Smart Tourism Destinations : A Framework for the Smart Management of the Tourist Experience – SMARTUR. 25(5), 1336–1361.
Coca-Stefaniak, J. A. (2019). Marketing Smart Tourism Cities – a Strategic Dilemma. International Journal of Tourism Cities, 5(4), 513–518.
Femenia-serra, F., & Neuhofer, B. (2018). Smart Tourism Experiences : Conceptualisation , Key Dimensions and Research Agenda.
Gretzel, U., Reino, S., Kopera, S., & Koo, C. (2015). Smart Tourism Challenges Related Papers Information Technology Applications in Hospitality and Tourism: A Review of Publications. Journal of Tourism, 16(1), 1–104.
Gretzel, U., Sigala, M., Xiang, Z., & Kuo, C. (2015). Smart Tourism : Foundations and Developments. 179–188.
Johnson, Abbie Gayle, and Ioanna Samakovlis. 2019. “A Bibliometric Analysis of Knowledge Development in Smart Tourism Research.” Journal of Hospitality and Tourism Technology 10(4):600–623.
Koo, C., Shin, S., Gretzel, U., Hunter, W. C. & Chung, N. (2016). Conceptualization of Smart Tourism Destination Competitiveness. Asia Pacific Journal of
Information Systems, 26(4), 561–576.
Li, Y., Hu, C., Huang, C., & Duan, L. (2017). The Concept of Smart Tourism in the Context of Tourism Information. Tourism Management, 58, 293–300.
Mehraliyev, F., Choi, Y., & Köseoglu, M. A. (2019). Progress on Smart Tourism Research. Journal of Hospitality and Tourism Technology, 10(4), 522–38.
Tamrin, I., Permadi, R., & Sumarahadi, S. (2022). Pelatihan Virtual bagi Pegiat Desa Wisata di Kabupaten Pemalang. Jurnal Panrita Abdi, 6(1), 201-210.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Joniarto Parung, Gunawan, Nemuel Daniel Pah, Jerry AgusJerry Agus Arlianto Arlianto, Indri Hapsari, Olyvia Novawanda
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
